Posts tagged as:

communities

If there is one lesson that has held true for social marketing it’s that you have to learn to rely on customers to drive it for you as they will always have control. The third party social software space which includes all the big social networks such as MySpace and Facebook form a massive platform for people with common interests to get together and start conversations.

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What’s common between Ellen DeGeneres, Brittney Spears, Ryan Seacrest, Kim Kardashian, and Oprah Winfrey? They all have between 2 million to over 3 million Twitter followers and staggering number of online fan followers.

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