Posts tagged as:

online communities

Why Consolidating Your Company’s Online Communities Makes Good Business Sense

by Tim Eisenhauer on February 2, 2010 · 0 comments

in Business

Using social networking sites to build exposure for ones business and then build communities is a great strategy which can result in some really strong long term benefits. It’s little wonder you’ll find a large percentage of fortune 500 companies along with small to mid-sized businesses…

Tagged as: blogging, buisness, business website, companys online communities, consolidating, develop online community, facebook, good business, linkedin, online communities, social networking, social networking platform, social networking software, software platform, twitter

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Online Communities – Migration And Control Over The Community Database

by Tim Eisenhauer on December 8, 2009 · 0 comments

in online community

A challenge that we have seen both technology decision makers and business decision makers struggle with is the question on whether to opt for a self-hosted social networking platform or one that runs off a third party server / website and is offered as a service. Both of these options have pros and cons to weigh out and decisions are made, taking into account what’s important to meet their needs.

Tagged as: community database, community platform, control, database, migration, online communities, saas, self-hosted, social networking platform, Software

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Building Customer Retention And Customer Loyalty Through Online Communities

by Tim Eisenhauer on November 18, 2009 · 1 comment

in online community

It seems that more businesses are turning to the online communities as an answer to challenges with building and retaining their customer bases every day. Just the other day, I met with a business development team from a market research company looking towards developing an online community, after they started observing that their current customer loyalty programs (including a fortnightly newsletter) was just not as effective as it was a few years ago when they first started.

Tagged as: business development, community software, customer, customer base, customer loyalty, customer retention, loyalty programs, newsletter, online communities, social networking, software platform

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Community Social Software – Towards Two Way Marketing Communications

by Tim Eisenhauer on October 28, 2009 · 0 comments

in Internet Marketing

I came across an interesting statement while browsing through conversations in a community on social software. It came from a sales communication professional working with a global hotel chain — and having seen marketing sales communications in the industry evolve in the 17 years she has worked there, she observed:

Tagged as: Business, community, community platforms, community software, marketing communications, online communities, platform, sales communication, social software, Software, web 2.0

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Social Business Collaboration Software

by Tim Eisenhauer on June 9, 2009 · 0 comments

in business collaboration

There are some businesses that do it well and some that just don’t seem to be cut out for it. We are talking about business collaboration — collective development and fostering a business environment that encourages idea sharing. Some companies have this built into their process and daily functioning so well, they are great examples of how a business can grow by putting their minds together and working as a unit.

Tagged as: brainstorming, business collaboration, collaborative environment, features, online communities, platform, sharing ideas, social business collaboration software, social networking, Software, team work, technology platform

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