Posts tagged as:

online community

We’ve regularly discussed the use of social networking software platforms integrated into business or corporate websites on our blog and talked about the benefits of building an interactive community on your website as against having a “one-way” website which simply pushes information out to visitors.

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Having credibility online is key to any business website — and especially in today’s context, there is nothing comparable to third party and customer endorsements, the kind of credibility you can build on the web when they say good things about your business.

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Context based advertising has come leaps and bounds from old school advertising where every banner or text ad seemed quite random. Now, most sites know what you’re typing, what you’re thinking and display ads that you can connect with. This is supposed to be great not just for the consumers, but for the advertisers too — and it is….in most cases.

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